Linking a renowned family legacy to San Pedro’s historic World War II battleship, Hall Delano Roosevelt II, 32, has been tapped to head up sales and marketing for the Pacific Battleship Center and USS Iowa, which famously carried his great-grandfather and then-U.S. president to attend the Tehran Conference in 1943.
Roosevelt, previously president of operations at the Orange County public relations agency KCOMM, will head up a communications team that will drive a variety of programs, including admissions, events, military and veterans affairs, education programs, and youth field trips.
The ship, he said, “is so much more than a museum.”
“We have educational programs, community programs,” he said, “and right now, we’re playing a big role in the L.A. fires when it comes to first responders.”
A benefit concert pier side next to the Iowa, “Rock for Responders,” is planned for Feb. 27.
Roosevelt brings more than just a historic name and family background to his new role, said Jonathan Williams, president and CEO of the Pacific Battleship Center.
“Hall’s addition to our crew is both energizing and exciting on a number of levels,” Williams said. “Not only does he bring an extraordinary breadth of expertise and experience to our team, but he brings with him a uniquely special family legacy that gives him an added level of enthusiasm for our mission that virtually nobody else can provide.”
In a decade working in public relations, Roosevelt focused on marketing strategy, social media, advertising, graphic design, public relations and event planning, working with more than 100 brands, from startups to enterprise organizations. He also served as the general manager for the Internet Marketing Association, overseeing business operations and managing the production of more than 10 major marketing conferences in multiple countries and dozens of smaller signature events.
“My great-grandfather, Franklin D. Roosevelt, first rode on this ship in…
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