Ankler Media has joined with LAist to provide entertainment news to Southern California’s largest public radio station.
The move by the Brentwood-based entertainment and media startup gives it access to a combined audience of 10 million people through radio station LAist 89.3 (KPCC), LAist.com, newsletters and social media.
The Ankler team will provide entertainment news and analysis every Thursday on LAist 89.3 with on-air segments during “Morning Edition, “AirTalk and “All Things Considered.” The team will also cover breaking entertainment news.
The LAist.com site will feature entertainment content on its homepage, through newsletters and social media. The journalists providing the content will include Ankler founder Richard Rushfield, Ankler Media Chief Executive Janice Min, Elaine Low, Peter Kiefer and Sean McNulty.
No money was exchanged or will be exchanged as part of the deal, according to the two organizations.
The Los Angeles area is heading into a pivotal year for the entertainment industry as it recovers from last year’s writers and actors strikes and streaming wars, and the people of Southern California are interested more than ever before in how Hollywood shapes their lives and careers, Min said.
“We’re thrilled to bring our brand of entertainment news to the LAist audience, the largest public radio audience in L.A., and LAist’s massive web presence” Min added in a statement. “The intelligence, reporting, values and credibility of LAist very much are in alignment with ours.”
Kristen Muller, chief content officer of Southern California Public Radio, which owns LAist, called the content from the Ankler “essential reading” for the entertainment industry, from the C-Suite to set builders to makeup artists.
“As the media landscape in L.A. continues to evolve, this new partnership ensures that audiences across Southern California understand the seismic changes within the entertainment industry and the impact it has on our…
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